Marshall Medical - Placerville, Ca. 95667
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EXCLUSIVE REPORTS

From the December 31, 2004 print edition

Marshall expands Placerville hospital plan

Kathy Robertson

Staff Writer




Marshall Medical's ambitious expansion plans have grown, with rising costs -- and a decision to add a new wing to its Placerville hospital instead of a stand-alone obstetrics center -- pushing the expected price up by more than 60 percent, to nearly $100 million.

 

The new three-story wing would cost $40 million and include more than 50 beds in an expanded emergency room, intensive-care unit, telemetry unit and penthouse obstetrics area. The target completion date is 2008, but the timing would depend on approval by the state and other factors.

The idea is to position the 105-bed nonprofit community hospital to meet the needs of Placerville-area residents as the region continues to grow and older people require more healthcare services.

The plan also seeks to recoup business lost to a rival surgery center in town and to woo back patients who now go down the hill to Sacramento for care the local hospital does not provide.

The system issued $50 million in bonds late last year to help pay for the plan and has $45 million in cash to help with financing. With a BBB-plus rating from Fitch, the small community health system has a better bond rating than California.

Marshall Medical, a community health system with more than 150 affiliated doctors and more than 900 full-time employees, reported net income of $4 million on revenue of $268 million in its fiscal year ended Oct. 31. It operates outpatient centers in Cameron Park, Placerville and Georgetown, and will open a clinic in El Dorado Hills in February.

"This is a huge investment in the community for a hospital our size -- and a little scary, given how unsettled the healthcare industry is," said hospital administrator James Whipple. "But the community needs it."

So does the hospital, if it expects to remain competitive.

Rivals are building too

Kaiser Permanente has preliminary plans for a 50-acre campus in nearby Folsom that could add more than a million square feet of medical space over the next 25 years. Its development plan includes a 430-bed hospital to be built in three phases, an outpatient surgery center and four new medical office buildings, depending on membership growth in the region.

Catholic Healthcare West, parent company of local Mercy hospitals, is spending $15.8 million to expand the emergency department at its Folsom hospital, which is also down the hill from Placerville. Construction is to start next year and finish in 2006.

In a clear sign that patients want -- and will drive to -- new facilities, the number of births at Marshall Hospital dropped precipitously after Mercy Folsom opened an expanded birthing center in 2001.

It's a medical arms race, and Marshall may have an edge.

The small health system has money and the ability to move fast, so Marshall might be the first in the area to have high-tech equipment in place such as all-digital mammography. And Marshall's $100 million development is a five-year plan that could put the hospital on solid footing while its bigger rivals crank through a more cumbersome internal approval process and a longer building schedule.

"People think of us as a Band-Aid station, but a lot of times, we have better equipment than the big guys," Whipple said.

"They've got a couple of things going for them," agreed Robert David, regional vice president for the Hospital Council, a trade group. "They are locally managed and controlled. They are doing this in a time of cheap money, so it makes sense to stretch a bit. The demographics up there are terrific. They have Bay Area retirees and dot-com folks with change in their pockets. It's a great place to live and growing like a weed."

The Marshall plan includes a bunch of projects, some recently completed, some in the works and others still on the drawing board.

Get surgery back

One of the first elements, an $11 million surgery center, opened in Cameron Park this month. It offers general surgery, pain management, orthopedics, urology, plastic surgery -- and hope that patients who've chosen to go to a competing center in Placerville will come back to Marshall.

Several doctors linked to the hospital opened a rival surgery center on Missouri Flat Road in November 2002. It offers orthopedic, gastro-intestinal, eye and ear, nose and throat surgery.

"It took 40 percent of our business away," Whipple said. Marshall wants it back, but there are other reasons for the new center in Cameron Park too: It should reduce emergency room wait times and make space for expansion of inpatient surgery at the hospital.

The two-story, 25,000-square-foot building has a surgery center on the bottom floor and offices on top. A pedestrian bridge connects the center to diagnostic and lab services now available at Marshall Medical's Cameron Park campus.

Winging it

Marshall's development plan also adds an 85,739-square-foot wing to the hospital, with a four-story parking garage next door.

The addition would span a ravine behind the hospital. Twice the size of the stand-alone obstetrics center initially proposed in June 2002, it would have three above-ground floors and a basement and cost about $40 million. The $8 million garage would have up to 280 parking spaces.

A new cafeteria and kitchen would go in the basement of the wing, a new emergency room on the first floor would be three times the size of the current one, and a new imaging department would go in next door.

"We've been up to 26 patients at one time, with only 15 or 16 rooms and gurneys in the hall," Whipple said. "We are busier, seeing more patients than ever before, and they are a lot sicker."

The second floor of the new wing would include a 12-bed intensive-care unit, up to 10 beds in a new "step-down" unit for less seriously ill patients, and about 35 beds in a new telemetry unit.

The top floor would be an all-private-room obstetrics penthouse, five times the size of the current OB unit at the hospital. Marshall now has four labor-and-delivery beds and eight postpartum beds.

Talk of beefing up obstetrics goes back years. The number of births at Marshall dropped almost 30 percent from 1990 to 2002 as Mercy and other health systems opened new birthing centers. Meanwhile, Mercy Folsom's birthing business grew by more than 60 percent. The plan now is to improve services so Placerville families will flock to the local hospital instead.

Other projects in the plan include:

·        Radiology upgrades, costing $8 million, such as a positron emission tomography (PET) scan machine.

·        A second-floor hospital remodel (up to $5 million), including a new pharmacy, laboratory and conference center.

·        Various building projects, such as a gastroenterology center -- already opened-- and coordinated cancer services, for about $4 million.

·        A $2.5 million cardiac catherization lab, which opened in early December.

Marshall Medical is also working with county health officials and Barton Hospital at South Lake Tahoe to coordinate health services in the area and improve the public health overall.

"We don't want to just cut and sew up people -- but do some prevention," Whipple said.

 

1050 Marshall Way


Marshall Medical Center. 1100 Marshall Way.  Placerville, CA.  95667  .  (530) 622-1441 or (916) 933-0913
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